'Just be useful': Experts offer advice for making social media work
Fargo - Jay Baer’s hourlong keynote talk was witty, informative and engaging. But his message to marketers aiming to capitalize on the power of social media was summed up in a few words:
“Stop trying to be amazing and start being useful. Just be useful,” Baer told the more than 500 people who gathered Wednesday for the FargoConnect conference at the Fargodome.
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