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FMWF Chamber names Twin Cities woman as new CEO, president

A months-long search has culminated in the naming of Shanon Full, the executive vice president of the Minneapolis Regional Chamber, as the new president and CEO of the local Chamber of Commerce.

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Shannon Full

MOORHEAD - A Twin Cities woman has been named the new president and CEO of the Fargo Moorhead West Fargo Chamber of Commerce.

Shannon Full, the executive vice president of the Minneapolis Regional Chamber, will succeed Craig Whitney, who died in December after a battle with cancer.

Full was president and CEO of TwinWest Chamber of Commerce, based in St. Louis Park, Minn., during the hiring process. TwinWest's consolidation with the Minneapolis Regional Chamber was finalized in mid-September.

Sandi Piatz, chairwoman of the Chamber’s board of the directors, made the announcement Tuesday morning, Oct. 13.

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Sandi Piatz

“Shannon brings a passion for building and sustaining prosperous communities,” Piatz said in a written statement. “This passion inspired the board, and we’re thrilled to see what innovative and effective initiatives Shannon will use to lead the Chamber and the entire Fargo Moorhead West Fargo community forward.”

Full will begin her new role in early December, Piatz said at a news conference that followed an initial written statement.

Piatz said Full will be formally introduced when she takes over the position.

“Shannon was our top candidate,” among a slate of local and national candidates,” Piatz said. “She brings strong, innate leadership skills and is a very strong collaborator.”

The Chamber hired an executive search firm. That company forwarded six to eight candidates to Chamber officials for interviews, which were held in person and online. Full visited the Fargo-Moorhead area during that process and met with local officials and Chamber staff.

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Piatz said the process of finding a new Chamber leader stretched out for a couple reasons: Chamber officials initially delayed the start of the search to allow people to grieve and to honor Whitney’s passing; then when the search got underway, “We just took our time and made sure we interviewed a lot of good candidates.”
Piatz declined to say how much Full will earn, but added that the Chamber will pay “the right market value” for someone of Full’s knowledge and experience.

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Full has more than 20 years of chamber and economic development experience in Minnesota, Florida, Iowa and Wisconsin, Piatz said. Many of Full’s previous chamber positions represented multiple communities.

Full has experience developing talent and workforce, economic development, special events, membership sales and growing organizations. She is also on several national chamber boards, Piatz said.

“Shannon really understands the importance of strong relationships with local elected officials and strong relationships with our staff,” Piatz said.

The Fargo Moorhead West Fargo Chamber of Commerce is a federation of more than 2,000 private, public and non-profit member firms representing more than 109,000 people. It is the largest local chamber in North Dakota and Minnesota and advocates for a strong metropolitan community and surrounding areas.

The Minneapolis Regional Chamber and has nearly 2,300 member businesses. Before the merger, the Minneapolis Regional Chamber represented the 11-county metro area, while TwinWest Chamber represented the west metro cities of Brooklyn Center, Brooklyn Park, Crystal, Golden Valley, Hopkins, Maple Grove, Medicine Lake, Minnetonka, New Hope, Plymouth and St. Louis Park.

According to her LinkedIn profile, Full graduated in 1998 from the University of Wisconsin-Eau Claire with a bachelor’s degree in public communications.

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