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Loffler, Innovative Office Solutions acquire Moorhead's Reardon Office Equipment

While Loffler will take over Reardon's copier and printer service and supply division, a second firm, Burnsville, Minn.-based Innovative Office Solutions, acquired its furniture division.

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Reardon Office Equipment, a staple of downtown Moorhead, is being sold to Loffler and Innovative Office Solutions. Reardon will relocate to Loffler’s location at 100 36th St. SW. in Fargo. David Samson / The Forum
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Editor's note: An earlier draft of this story from Aug. 25, 2020, stated that Reardon Office Equipment would be closing at the end of August. The store has been acquired by Loffler Companies, which will move the operation to its facility in Fargo.

MOORHEAD — A long-standing fixture of downtown Moorhead’s business scene will be changing hands and moving to Fargo.

Loffler Companies, headquartered in Bloomington, Minn., announced the acquisition of Reardon Office Equipment , located at 1102 Main Ave. Reardon's Moorhead location will be relocating to Loffler's new facility at 100 36th Street S. in Fargo.

With the acquisition, Loffler will bring its offerings —which include copiers and printers, business security systems, document management and workflow, unified communications, managed IT services, cloud services and more — to Reardon clients, the firm stated in a news release announcing the purchase.

Reardon, an authorized Canon dealer, has worked with Loffler to service their customers in the area.

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"We've known Reardon and worked together because one of the product lines that we share is Canon copiers. Because of that, we had a partnership serving and taking care of one another's customers," Loffler CEO Jim Loffler said. "If we sold something in their part of the state, Reardon would help us take care of our customers and vice-versa."

While Loffler will take over Reardon's copier and printer service and supply division, a second firm, Burnsville, Minn.-based Innovative Office Solutions, acquired its furniture division.

PHOTO: Jim Loffler
Loffler Companies CEO Jim Loffler (left) is seen with his son James and grandson Chase. Loffler Companies / Submitted Photo

"We are incredibly grateful to our Reardon Office Equipment clients for their loyalty over the past 52 years and are excited to continue working with and serving them as part of the Loffler team," Reardon Office Equipment President Greg Reardon stated via news release. "We’re confident our clients and other organizations in the communities we serve will benefit from the robust suite of business technology and services Loffler provides, as well as their excellent, nationally recognized service and support."

A multi-generation, family-owned business, Reardon Office Equipment has been in business since the 1960s. Loffler, in operation since 1986, is also a family-owned firm, which made the sale a "no-brainer" for both sides, Loffler said.

"We share a similar history of being family businesses, and I think that's why — not to speak for Greg — he was comfortable with us," Loffler said. "A family business looks at things differently than a major corporation does. The way we look at the way we treat our people, our customers and giving back to our community, it's a little bit different when you're in a family business than a big huge corporation."

A company's background and culture are key criteria for evaluating potential acquisitions, Loffler's Vice President of On-site Managed Services and Marketing Gary Volbert explained. "We've had it before where financially, it could be a really good thing, but if the culture of the organization don't fit with Loffler, it's not going to be a good thing," he said.

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Loffler utilizes a 15-person transition team to merge newly-acquired companies into the larger business structure. Communication and properly evaluating the firm in question are crucial in successfully bringing new firms together under one umbrella, Volbert emphasized.

"Just because we're bigger, that doesn't mean we're better," Loffler said. "Oftentimes, we'll find how a smaller company did something that we learn and adapt it to the rest of our business."

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Reardon Office Equipment, 1102 Main Ave., Moorhead, will close its doors at the end of August. Angie Wieck / The Forum

The purchase of Reardon Office Equipment is the third Loffler has made to boost its presence in Fargo-Moorhead area. Loffler also purchased Laser Systems and added another IT firm six months ago. All three will work in Loffler's new facility at 100 36th Street South in Fargo. In addition to its Bloomington headquarters, the Fargo location is one of 18 Loffler facilities across Iowa, Minnesota, Nebraska, North Dakota, South Dakota and Wisconsin.

"We love the Fargo-Moorhead community," Loffler said. "The nature of the Fargo-Moorhead area — the attitude of the people, the openness of the people, the friendliness of the people — is a big part of it."

In addition to Canon, Loffler works with Konica Minolta, Xerox, Hewlett Packard and Lexmark for printing services. The company also offers software, IT services, cloud computing and security. "Sometimes a smaller dealer doesn't have the resources to hire people and get into that type of thing," Loffler remarked.

"Many, many companies need help with IT," he continued. "We can be the IT department for a small business."

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Temperature scanning kiosks are another rapidly emerging offering, one which Loffler said the firm started looking into "very early" into the pandemic, roughly three months ago. Loffler has developed proprietary software to use with temperature scanning kiosks, which have attracted calls from across the United States.

"We're excited about new technology like this, we're not afraid of it," he said.

Thomas Evanella is a reporter for The Forum. He's worked for The Forum for over two years, primarily reporting on business news. Reach him at tevanella@forumcomm.com or by calling 701-353-8363. Follow him on Twitter @ThomasEvanella.
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