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Local animal shelter sees results of 'Betty White effect'

Homeward Animal Shelter in Fargo received over $3,500 in donations through their Facebook campaign.

Homeward Animal Shelter.jpg
Homeward Animal Shelter is located at 1201 28th Avenue North.
WDAY News
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FARGO — Following Betty White's passing just over two weeks ago, some of her fans are working to honor her legacy.

The Betty White Challenge started on Facebook. It seeks to raise money for local animal shelters in honor of White's own history of animal activism. The challenge has since taken off at shelters across the country.

Fargo's own Homeward Animal Shelter has raised over $3,500 in donations through its own Facebook campaign. It's also seen a spike in applicants for adoption.

The donations to the shelter will go towards paying veterinary bills and boarding expenses. Heather Klefstad, Homeward's marketing director, says the timing couldn't be better.

"With the number of animals that we've had in our care lately, we've been seeing a huge issue with capacity and numbers," Klefstad says. "So the donations that have been coming in lately are of a great help to us."

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Klefstad, a longtime fan of the late actress, likes to think that she'd approve of the outpouring of support towards animal shelters across the country.

"We just know that Betty White — being the animal lover that she is — would just love to see all this love that's going to animals everywhere in her honor and in her memory," Klefstad says.

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