Today marks the 107th anniversary of the RMS Titanic departing from Southampton on its ill-fated maiden voyage to New York City. Four days later, on the evening of April 14, 1912, the ship would hit an iceberg in the North Atlantic sea.

At least 1,500 people lost their lives in one of the worst tragedies in nautical history.

Twenty years ago, Titanic was once again in the news — but not because of the tragedy. Instead, plans came out for what some called a "tacky and tasteless" exploitation of the event.

On April 8, 1999, plans were introduced for a $1.2 billion casino to be built in Las Vegas that looked just like the famous ship. While some thought it was in poor taste, others claimed it was a tribute.

Guests could stay in either large state rooms within the ship replica or in something called "The Iceberg Hotel," which was attached to the property. You could gamble in the Iceberg casino, visit ice cave tunnels and hang out in the Club Icebreaker bar.

WDAY logo
listen live
watch live

The Titanic casino would also contain a petting zoo and amusement park. The plan called for mammoth-sized portholes where you could look at the Titanic in its watery grave at the bottom of the sea.

The bottom portion of the 1-million-square-foot casino would actually float in water and house 1,200 rooms.

The project was pitched by the creator of the Stratosphere Tower, Bob Stupak. But unlike the successful completion of that iconic Las Vegas landmark in 1994, the Titanic Casino didn't get off the ground.

The Las Vegas City Council rejected the idea. Bob Stupak died ten years later.