Fargo-Moorhead's Fox television affiliate is starting the market's second noon newscast.
KVRR News Director Jim Shaw said the new show will go on the air Oct. 27.
The only station currently with noon news is KXJB, Channel 4.
The Fox noon newscast will be anchored by current Fox News weekend anchor Jennifer Mitsch. "She can produce, anchor, report, she can do it all," Shaw said.
Mitsch's weekend spot will be taken by reporter Katie Eggert.
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Shaw said the noon show will feature general news and segments on agriculture, health, parenting, consumer news and entertainment and possibly cooking and home repair.
The news report will be generated by local reporters and the agriculture segment will originate from Fargo and other spots in the Midwest. The other segments will come from the Fox network and CNN, Shaw said.
"It's nice to give viewers a choice at noon," Shaw said. "We feel we've got a terrific anchor that has a great following on the weekends and we hope that will translate into weekdays."
